There are a lot of business books out there, but these are the ones that are actually worth it. I own all of these in hardcopy (in some cases multiple copies so I can give them away) and considering them important reference works in my business library.
Believe it our not, our lawyers recommended this to me when I first started fundraising. It ended up saving me a lot of time and answering a lot of the first time questions I'm sure many entrepreneurs ask. Great reference book to keep around and revisit.
This was the first book Jeff Lawson, CEO and Cofounder of Twilio, ever suggested I read and it had a huge impact on how will build our brand. Figuring out how to craft memorable stories is one of many things you'll take away, and ideas are taught through stories to keep it engaging and real world. Great book, I'm probably due for a re-read.
Ever wondered how to think through competitive and market positioning? This is the clearest book for guiding your thinking, and I find myself coming back to it over and over again and gaining new insights
Tells the story of Xerox Parc and the most to the paperless office. If you are interested in business process automation, workflow management, and dig companies lik Dropbox, Box, Docusign and Yammer you are likely to find this interesting.
Need some inspiration as you continue your startup journey? Edison learned how it important it is to "build something people want" (now the YC mantra) through challenging life lessons, and this book lovingly recounts his life and work. Especially interesting to hear about his childhood in Michigan and all the things he improved but did not invent.
Another great market strategy book that is very relevant to new companies and compliments Crossing the Chasm very well. For Twilio we were entering the telecom market, which is very crowded. But almost every startup will have competitors they want to make irrelevant and this is a great guide.